CRAPIDO® - a Responsibility Assignment Matrix for pricing practitioners!

Paul has many years of international experience managing growth and profitability at all levels of global high technology enterprises such as Compaq, HP and Dell. He is now a consulting at The Pricing Factory® where he helps businesses of all shapes & sizes use pricing more effectively to achieve their business goals. 

Our ability to generate meaningful insights into your pricing issues and
Our way of implementing improvements in your pricing capabilities is unique.

Order a pricing diagnostic … We can investigate and quickly determine what your business issues are using pricing as as a diagnostic lens.